creative Archives - Newswhip
Sprout Social has acquired NewsWhip
How PepsiCo uses data to power creativity
by [Benedict Nicholson](/content/author/benedictnicholson/ "Posts by Benedict Nicholson"/index.html) | May 12, 2021 | Brands, Webinar
Recently, we sat down with PepsiCo’s Lauren Powell to talk about how her team works to transform trends into successful campaigns and how data can power creative. Every successful modern creative campaign is powered by insight and data. Lauren Powell, Analytics...
NewsWhip Spike
Our media monitoring platform
Combine real-time feeds of web & social content with public engagement data, to identify & predict the content that matters
Key Features
Prediction
Predict public engagement so you know what to pay attention to.
Alerts and reports
React swiftly, confidently, and collaboratively to any situation with NewsWhip’s suite of alerts, digests and custom reports.
Timeline
Brings public interest and media interest together to give you a full understanding of any crisis, event, or trend.
Products
Spike
Combine real-time feeds of web & social content with public engagement data, to identify & predict the content that matters.
Analytics
Over 7 years of historical media and public engagement data for long term analysis.
API
Integrate NewsWhip data directly into your workflows and dashboards with the NewsWhip API.
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